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Rugby Canada

Application Deadline: December 10, 2012   Starting Date: January 14, 2013

Position: Intern, Communications & Promotions

Job Description:
The Communications & Promotions Intern for the Commercial Department will be responsible for assisting the Coordinator, Corporate Communications & Coordinator, Promotions and Branding in planning, organizing and executing event communications and promotions for each match in the lead up to the 2013 Men’s Summer Series of fixtures.

Please note that this position will require you to work various evenings and weekends throughout the term of the internship, and you will work longer hours leading up to and on event days. Some of the tasks will be administrative in nature, while other tasks will be operational and require you to travel off site (such as to a rugby pitch).

Responsibilities and Tasks may include, but are not limited to:

Event Communications & Promotions
• Assist in developing a communications and marketing plan for each event, as well as writing ad hoc content for events and promotions
• Assist in the preparation and delivery of various marketing materials and initiatives
• Securing quotes and making recommendations for media buys and promotions
• Coordinate and assist with the creation of the event program and other promotional materials (i.e. posters, email blasts, etc.)
• Manage the event website – updating event information and scores and related news items as they become available.
• Assist with social media campaigns (Twitter, Facebook, Pinterest, Instagram, etc.)
• Research and information generation in regards to media, events, email lists, analytics and other various areas within Communications and Promotions

Media Services
• Prepare media packages
• Send all event related media releases to the appropriate media contacts
• Coordinate all media and photographer accreditation
• Manage photographer registration for the event
• Arrange food and beverages for the media and television personnel on game day
• Manage the media sign in and area(s) on game day
• Other ad hoc tasks within media services

National Team Support
• Gather player bios and photographs
• Integrate the Team schedules into the Master Event Schedule

Game Day Roles/Fan Experience
• Assist with volunteer management
• Assist the media, communications and broadcast team
• Assist with event social media
• Assist with set up and execute any pre/post game and half time activations (i.e. kick for cash)

• Create an archive including video and still photographic images for each event
• Prepare shipments via Canada Post and/or FedEx
• Conduct research as required
• Fax, file and copy

All other duties as required

All applicants should have a valid. Access to a vehicle on a daily basis considered a valuable asset, but not a requirement.

To Apply:

Please send your resume and cover letter not later than December 10th, 2012 to:

Myles Spencer
Senior Manager, Operations
Fax: 905 707 9707

Type of Position:
Full Time - Intern / co-op

View Attachment: RC Intern Position 2013_COMMS & PROMO

Contact Information:
Myles Spencer
Rugby Canada
Suite 110 30 East Beaver Creek Road
Richmond Hill , ON
L4B 1J2
Fax. 905 707 9707


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