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United Cycle

Application Deadline: February 15, 2013   

Position: Digital Strategy & Communications Coordinator

Job Description:
Digital Strategy & Communications Coordinator

As a member of the Marketing Team, this person will develop and manage the content for any digital media, including, United Cycle’s website, social media platforms, and electronic communication tools, ensuring the content is professional, relevant and current. A chance to plan, build and implement an effective and influential digital strategy for a long-standing, community-leading sports retailer. The opportunity offers a clean slate to build upon a candidate’s innovation and enthusiasm in digital media and communications.

Job Qualifications:
• 1 to 3 years of experience managing online content
• Must be proficient with CMS platforms and experience in Joomla! is an asset
• Excellent creative writing skills with proven experience publishing writing and editing published writing
• Must be currently active in all major digital media platforms (i.e. Website, Facebook, Twitter, YouTube, Blogs) A true love for social and digital media and engaging an online community
• Excellent computer skills, including familiarity with maintaining web content, desktop publishing, (Adobe & Illustrator), and industry mailouts
• Having a passion for sport is an asset
• Demonstrated ability to work effectively with people and work co-operatively on a team
• Attention to detail

Job Duties:
• Participates as an active member of the Marketing Team, contributing to the development and leading the implementation of marketing’s digital strategy
• Gathers all material (text, photos, graphics, video and content) required to maintain a current, professional and complete digital presence amplifying United Cycle’s strategic plan
• Administers United Cycle’s website, social media and digital communication platforms
• Actively seeks sport and community-based information for United Cycle’s website and digital media platforms
• Administers the production of all United Cycle customer newsletters and online communications
• Maintains current, consistent internal and external communications through website, social media platforms, e-newsletters, intranet, on-hold message scripts, posters, pamphlets and other communication channels
• Draft press releases for media events including NHL player autograph sessions
• Occasionally photograph events such as major campaigns, expos and autograph sessions
• Occasional copywriting for radio scripts, billboards and advertisements

Type of Position:
Full Time - Employee

Contact Information:
Marcy Schmidt
United Cycle
7620 Gateway Blvd
Edmonton , AB
T6E 4Z8
Tel. 780.433.1181 ext 460


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